CTRI ACHIEVE
Leadership

Building the Adaptable Organization

I’ve been fishing for about a decade now. Like many anglers, I’ve invested in the right rods, stocked my tackle box with different lures, and practiced patience waiting for the line to twitch. But here’s a lesson fishing has taught me that also applies to leadership and organizations: the secret isn’t the bait, the boat, the technique, or even the technology (FYI, and a confession of sorts: I’ve used a fish-finder sonar and an underwater camera)—it’s hunger.

Fish only bite if they’re hungry. And the most successful anglers are those who learn what the fish are hungry for. They pay attention, adapt their approach, and remain curious. The same is true for organizations today. No matter how much skill, strategy, or technology we bring, success comes from discerning what people – our customers, employees, team members, and communities—are hungry for and adapting accordingly.

This is the essence of building an adaptable organization.

IQ, EQ, and Why AQ Matters – Let’s Break it Down

IQ – Intelligence Quotient

For decades, intelligence quotient (IQ) was considered the main measure of human potential. IQ reflects our ability to think critically, solve problems, and process information. In organizations, IQ shows up in strategy, analysis, and technical expertise. It’s undeniably useful—without it, we lack the brainpower to innovate or operate effectively.

EQ – Emotional Intelligence

In recent years, emotional intelligence (EQ) has taken its rightful place alongside IQ. EQ measures our ability to understand and manage our own emotions, while also recognizing and responding to the emotions of others. EQ drives collaboration, leadership presence, and the capacity to build trust. Teams with strong EQ communicate better, resolve conflict more effectively, and maintain healthier relationships.

AQ – Adaptability Quotient

Both IQ and EQ are incredibly valuable. But here’s the catch: without adaptability quotient (AQ), they can become stagnant. IQ might help us build a great plan, but if the plan no longer fits the reality, intelligence alone doesn’t save us. EQ might make us more empathetic and relational, but without adaptability, we risk getting stuck in yesterday’s approach to today’s problems.

AQ is what allows IQ and EQ to stay relevant. It’s the ability to adjust, flex, and learn in the midst of change. In other words, adaptability is the engine that keeps intelligence and emotional skill moving forward.

What Is the Adaptability Quotient?

AQ is a measure of how quickly and effectively individuals and organizations can adjust to change. It reflects our capacity to let go of old assumptions, learn new patterns, and thrive in environments that are constantly shifting.

Harvard Business Review has pointed out that adaptability is one of the top predictors of long-term organizational success, even more than sheer intelligence or skill. According to a McKinsey survey, companies that rank high on adaptability are 2.7 times more likely to report outperforming peers in organizational health, and 1.7 times more likely to achieve top-quartile financial performance.

The message is clear: adaptability isn’t a “bonus skill.” It’s measurable, and it directly correlates with resilience and success.

AQ is what allows IQ and EQ to stay relevant. It’s the ability to adjust, flex, and learn in the midst of change.

Why Organizations Struggle to Adapt

If adaptability is so critical, why do so many organizations struggle with it? In my work with leadership teams, I’ve seen a few common traps:

  1. Over-reliance on past success. What worked yesterday is assumed to work tomorrow, until it doesn’t.
  2. Rigid structures. When processes and hierarchies are designed for control rather than responsiveness, adaptation feels like breaking the rules.
  3. Fear of change. People naturally resist the unknown, especially if they don’t feel safe to take risks.
  4. Lack of curiosity. Leaders assume they already know what their employees or customers want, rather than listening deeply and asking good questions.

The angler who insists on using the same lure in every lake will be disappointed. The leader who insists on using the same strategies in every season will face the same fate.

Create a culture of readiness and a more resilient team.

Managing the Unexpected

Training Options

The Fishing Metaphor: What Are People Hungry For?

When I fish, I’ve learned to start with curiosity. Are the fish chasing minnows today? Do they want something bright and flashy, or something subtle? Are they suspended deep or feeding near the surface? I don’t know until I pay attention.

In organizations, the parallel is striking. People—whether employees or customers—are hungry for something. Sometimes it’s stability and trust. Sometimes it’s growth and challenge. Sometimes it’s inclusion and belonging. If leaders don’t pay attention to these changing appetites, they’ll find themselves casting endlessly with no results.

An adaptable organization doesn’t just throw more bait in the water—it listens, tests, and adjusts.

Curiosity: The First Key to Adaptability

Curiosity is the organizational equivalent of scouting the lake before casting. It’s the discipline of asking questions and being willing to learn, even if the answers surprise you.

Research from Deloitte shows that companies fostering curiosity are more likely to build resilient teams, making employees 30% more likely to feel motivated and engaged. Curious organizations ask more than, “What are we doing well?” They ask, “What needs are emerging? Where are we blind? What might we be missing?”

Leaders set the tone by modeling curiosity. Instead of declaring, “This is what we’ll do,” they say, “What do you see? What are you hearing? What are our customers asking for?”

Listening: The Second Key to Adaptability

Curiosity without listening is like asking the fish what they want and then ignoring the answer. Too many organizations conduct surveys, hold town halls, or gather customer feedback, only to file it away without action.

Listening means more than collecting data—it’s about responding and showing people that their voice changes the direction of the organization. Gallup research has consistently found that when employees feel heard, they are 4.6 times more likely to feel empowered to perform their best work.

The best leaders don’t just listen for words; they listen for meaning. They notice patterns, sense unspoken concerns, and adapt accordingly.

The best leaders don’t just listen for words; they listen for meaning. They notice patterns, sense unspoken concerns, and adapt accordingly.

Metrics That Matter

Adaptability isn’t just a concept; it can be measured. Here are a few data points organizations can track to gauge their adaptability quotient:

  • Speed of decision-making: How long does it take from identifying a challenge to implementing a solution?
  • Employee engagement scores: Do people feel safe, valued, and empowered to adapt?
  • Customer satisfaction trends: Are you staying aligned with what customers are hungry for, or lagging behind?
  • Innovation rate: What percentage of revenue comes from new products or services launched in the past three years?

These aren’t just numbers on a dashboard—they’re indicators of whether your organization is casting the right bait in the right waters.

Building the Adaptable Organization

So, how do we strengthen AQ in practical terms? From my experience working with leadership teams, three strategies stand out:

  1. Prioritize the whole. Adaptability requires seeing beyond silos. Operations, IT, HR, and frontline staff must be aligned in a shared understanding of purpose and direction.
  2. Build bridges. Adaptability depends on relationships. When trust is high, teams can shift together. When trust is low, adaptability fragments into finger-pointing.
  3. Find a better way. Every challenge is an opportunity to ask, “What’s another way?” This mindset transforms change from a threat into a discovery.

These strategies work when leaders combine them with the humility of a fisherman—knowing the fish don’t owe us a bite, and success comes from adjusting until we discover what they’re hungry for.

Lessons from the Lake

Fishing has taught me a lot about leadership. Some days, despite all preparation, nothing bites. Other days, the water comes alive with action because I stumbled onto exactly what the fish were after. The difference isn’t luck—it’s adaptability.

Organizations are no different. The environment changes, markets shift, and expectations evolve. If we’re rigid, we’ll cast endlessly and come home empty-handed. If we’re adaptable—curious enough to ask, and attentive enough to listen—we’ll discover what people are hungry for and meet them there.

That’s the true key to sustainable success.

Final Cast

The adaptable organization doesn’t rely solely on intelligence, technical skill, or even patience. They help, but they’re not enough. The real difference lies in the willingness to discover what people are hungry for and adapt to it.

Curiosity and listening are the twin oars that steer us forward. Metrics keep us honest. And the metaphor of fishing reminds us: it’s not about the lure, the boat, or the technique. It’s about finding the hunger and responding with agility.

As leaders, the question we must keep asking is simple: What are the fish hungry fortoday?


Author

David Jung

Director of Training and Development

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